Summary

  • Enhance Korek brand visibility.
  • Brand building activities, messages to consumers.
  • PR and CSR activities.
  • Plan and execute all digital marketing.
  • Media related activities, relationship with media partners.
  • Oversee creativity process of Korek.
  • Work with Product Marketing to design and execute 360 campaigns for new products.

Key Responsibilities

  • Build and manage the communication teams to be able to achieve the planned targets.
  • Improve Korek Brand in all Iraq continue the evolution of the market share gain according to Budget.
  • Measure: Awareness and impact of marketing communications (research).
  • Media reach implementation and quick adaptation if needed.
  • Maximize market reach by building the right communication medium, press radio Outdoor and TV, digital allowing flexibly and reduced time to market.
  • Improve media planning and monitoring to ensure best use of budget.
  • Put in place the yearly plan for Events and Sponsorships and manage its budget.
  • Manage media mix efficiently to get the best exposure for Korek brand and messages, and priorities investment according to business objectives.
  • Strongly manage the relation with the communication agency to maximize the outcome and effective time to market.
  • Manage the market segments launched from communication perspective.
  • Handle the creative, design and production of promotional material, merchandising and printing BTL.
  • Handle the Corporate communication.
  • Design, build and maintain our social media presence.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs.
  • Other duties assigned.

Competencies

  • Experience working with diverse team.
  • Ability to work under pressure and tight deadlines.
  • Strong analytical capabilities.
  • Conceptual Ability: Deals effectively with not just concrete, tangible issues but with abstract, conceptual matters.
  • Creativity: Generates new approaches to problems or innovations to established best practices.
    - Shows imagination.
  • Resourcefulness/ Initiative: Passionately finds ways over, around, or through
    - Barriers to success.
    - Achieves results despite lack of resources. Goes beyond the call of duty. Shows bias for action.
    - A results- oriented (doer).
  • Communications - Oral: Communicates well one on one, in small groups and public speaking.
    Fluent, quick on feet, command of language. Keep people informed.
  • Communications - Written: Writes clear, precise, well-organized documents using appropriate vocabulary, grammar & word usage.
  • Vision: Provides clear, credible vision and strategy.
  • Team Player: Reaches out to peers. Overcomes we-they. Approachable. Leads peers to do what is best for company.
  • Minimum 3 years of extensive experience in branding, communication and advertising.
  • Good understanding of Iraqi and Kurdish market and culture.

Work Experience

Education

Bachelor or Master in Business, Marketing, Cultural Studies, or Advertising.

Language

  • English (required)
  • Arabic (required)
  • Kurdish (required)

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