Summary

  • Integration of geographical intelligence into various aspects of marketing, including sales and distribution.
  • Geo-Marketing research is responsible for the use of geographic parameters in marketing research methodology, including from sampling, data collection, analysis, and presentation.
  • Geo-Marketing services is related to routing, territorial planning, and site selection where the location is the key factor for such disciplines.

Key Responsibilities

  • Perform Geo-Marketing studies that address challenges in acquiring customers.
  • Perform Geo-Marketing studies that support increasing long-term value of customers.
  • Introduce GIS tools and techniques that improve commercial operational efficiencies.
  • Provide Business Support for annual coverage budgets exercise.
  • Ensure compliance to license requirements regarding both population and territory covered. Inform management and shareholders on progress and challenges.
  • Develop 3G/4G coverage rollout commercial requirements and support rollout execution.
  • Pass the focus on coverage needs to continue to all levels of the organization. Apply pressure on external entities to facilitate coverage rollout.
  • Manage handling network coverage complaints (Personal & Corporate). Ensure that coverage complaints are handled efficiently and profitably.
  • Monitor regional network usage and regional subscriber growth and provide usage/growth forecasts.
  • Develop Shops and Franchise rollout plan to align outlet locations to customer locations and prospect areas.
  • Monitor network coverage and QoS to identify competitive weakness and strength areas. Apply those areas to commercial growth plans.
  • Other duties assigned.

Competencies

  • Experience working with diverse team.
  • Experience working with unstructured data.
  • Ability to work under pressure and tight deadlines.
  • Strong analytical capabilities.
  • Experience in Geo-Marketing/Business Intelligence, RF, Sales & Marketing functions in a Telecom Operation.

Work Experience

Education

Bachelor or Master in Marketing, Business or Engineering.

Language

  • English (required)
  • Arabic (preferred)
  • Kurdish (preferred)

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